Ego Doesn’t Pay the Bills But Discipline Does | Moshe Bochner x Baruch Schwartz
Sales has a bad reputation — awkward, uncomfortable, and misunderstood. But what if sales isn’t about pressure… and it’s actually about organization, consistency, and personal brand? In this episode, Moshe Bochner from the CoFinance Team sits down with Baruch Schwartz, Business Development at Friday, to break down: Why sales isn’t talent — it’s systems - How pushing unrealistic goals unlocked real growth - How Baruch went from averaging 25–30 clients to closing 55 in one month - Why personal branding actually pays the bills - And why most salespeople fail before they even start If you’re a business owner, salesperson, or entrepreneur trying to grow without burning out — this conversation is for you. Timestamps: – Intro: Why Sales Has a Bad Reputation – Who Is Baruch Schwartz & What Friday Does – Getting Into Sales (No Experience, No Clarity) – Why Sales Knowledge Matters More Than Talent – Becoming a Top Referral Partner (CoFinance x Friday) – The #1 Bottleneck Holding Salespeople Back – Organization vs Motivation in Sales – Setting Goals That Actually Push Growth – From 25–30 Clients to 55 in One Month – Does Personal Branding Really Pay the Bills? – How to Start a Personal Brand from Zero – Final Advice for Salespeople & Entrepreneurs – Closing Thoughts & Looking Ahead to 2026 Baruch Schwartz Business Development Friday 👇 Connect with Baruch Schwartz (Friday): 📞 Phone: 845.776.9154 📧 Email: Baruch@fridayapp.com 💬 WhatsApp: https://wa.link/iuugp9 🔗 LinkedIn: http://linkedin.com/in/baruch-schwartz 📷 Instagram: https://www.instagram.com/baruch_schwartzz?igsh=MXBkOG81NmRhZW51aw== Connect with us! 📞 Phone: 845.459.0071 📧 Email: Bentzy@cofinanceteam.com 💬 Website: https://cofinanceteam.com/ 🔗 LinkedIn: linkedin.com/in/moshe-bochner-6b8805222 #CoFinance #Sales #Entrepreneur #SmallBusiness #BusinessGrowth #PersonalBrand #SalesTips #StartupLife #BusinessPodcast